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Jan
19
Zpryme Holiday 2011

Latinos spent an estimated $5.15 billion on mobile devices over the 2011 Holidays

It is no secret that Latinos are the largest minority in the country and growing not only in terms of numbers, but influence. That influence is expanding rapidly thanks to

Oct
18
Hipz How To Guide 2011

Hispanicize and Hispanic PR Blog release 2nd annual “How To” Guide to Latino social media marketing

The official 2011-2012 U.S. Hispanic Social Media Guide, the second annual “How To” guide to Hispanic social media marketing, is now available for free download by registering at www.hispanicize.com. Produced

Oct
17
Estilos Robados

Old Navy backs online “mini-novela” to attract Latino shoppers

According to an AdAge Hispanic article, published just today, Old Navy is supporting an online fashion mini-novela titled “Estilos Robados” (Stolen Styles) featuring a spoiled protagonist named Isabella — the